A Virtual Tour of the Burj Al Arab


The self-proclaimed most luxurious hotel in the world is built on its own artificial island.

Dubai’s Burj Al Arab is now virtually accessible by everyone, thanks to a new collaboration between Jumeirah Group and Google to launch Jumeirah Inside, a 360-degree, interactive platform similar Google Street View that allow curious guests to take a tour of the building and the opulent rooms of the 7-star hotel. Users can navigate the view and move to different areas in within the hotel, from its atrium and Royal Suite, to its Al Mahara restaurant and Skyview Bar, with a point-of-view video of how you would be greeted upon entering as you move through each floor, adding more depth and reality to the immersive virtual experience. Some highlights include taking a dive into the Talise Spa’s infinity pool and  a waiting helicopter when visiting the helipad.

Descriptions about the interiors are also present throughout the tour, such as one that gives you the information about the hotel’s kaleidoscopic waterfall in the lobby. The program works on desktop, mobile, and tablet and is available in five languages–English, Mandarin, Arabic, German and Russian. It also provides users the ability to check the of room availability in the Burj Al Arab, and to check out other hotels under the Jumeirah Group from around the world.

“Just as we aim to exceed our guests’ expectations whenever they visit our luxury hotels around the world, so is our aim to give an unforgettably rich, immersive online experience in advance of their arrival” said Ross MacAuley, group vice president of brand, digital and loyalty at Jumeirah Group.

For more information, visit Jumeirah Inside.

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