Founded in 2012 by American writer Austin Merrill and photojournalist Peter DiCampo after an assignment took them to Ivory Coast in the wake of that countryâs second civil war, Everyday Africa began as an Instagram feed dedicated to redressing the clicheÌs that portray the continent as a place of mostly poverty, disease, and conflict. The snaps from their camera phones captured scenes of genuine, everyday life that, in DiCampoâs words, âstripped away a preconceived narrativeâ and presented a more rounded depiction of Africaâs 1.2 billion people than that seen in mainstream media. The project has since expanded into a collective of dozens of photographers, the best posts from whom have been recently compiled into a 448-page book called Everyday Africa: 30 Photographers Re-Picturing a Continent (Kehrer Verlag; US$40). Supplemented by a selection of the Instagram comments they sparked, these images, a handful of which are presented here, make even the most mundane moment seem extraordinary.
This article originally appeared in theÂ August/September 2017Â print issue of DestinAsian magazine (âChange of Perspectiveâ).