Starbucks’ Largest Store Yet Has Arrived in Shanghai

The 30,000 square feet roastery is a coffee wonderland with some of the rarest, small-lot coffees in the world.

Photo: Starbucks

Love coffee? You might want to make a pilgrimage to Shanghai, for the city is now home to Starbucks’ largest store yet.

Called Reserve Roastery Shanghai, the 2,787-square-meter space promises a multi-sensory coffee experience for visitors.

Dubbed the “first fully immersive coffee wonderland in China,” the multimillion dollar establishment resembles an oversized coffee bean when seen from a bird’s eye view.

Photo: Starbucks

Even the smallest details have not been neglected, with the store’s ceiling covered in 10,000 handmade, hexagonal tiles made from American walnut, said to be inspired by the locking of an espresso shot on the machine.

Caffeine addicts paying a visit will be able to explore all the high-tech bells and whistles that this store has to offer—from a 3D-printed tea bar to an in-store augmented reality (AR) tour.

Customers can simply point their mobile phones at various objects within the store to obtain information about the coffees and unlock virtual badges to post on social media.

Photo: Starbucks

Other highlights include a two-story copper coffee roasting cask, an extensive collection of rare, small-lot coffees prepared using one of six brewing methods, as well as funky new drink flavors like smoked butterscotch latte.

To complement the coffees, the store will serve artisan bakes by Italian baker Rocco Princi.

More information here.

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