Banyan Tree to Expand Its Footprint in Indonesia

The hospitality group will be opening five new hotels across the archipelago in the next few years.

A bird’s-eye view of Angsana Saranam, Bali. (Photo: Banyan Tree Holdings)

The Banyan Tree Group has long had a presence in Indonesia—its second luxury resort, Banyan Tree Bintan, first opened in 1995, followed by three more properties between Bintan and Bali over the subsequent decades. Now, the homegrown Southeast Asian hotel company will be branching out even further in the archipelago with a quintet of new resorts.

The first of these to welcome guests will be Angsana Saranam, Bali, located in the island’s Bedugul highlands. Slated to open its doors in the second quarter of 2021, the resort features 82 rooms and villas, alongside an Angsana Spa and a range of facilities to suit both wellness travelers and holidaymakers of all ages: these include an Activity Center as well as a hydrotherapy pool. An on-site organic farm will allow guests to harvest ingredients for a garden-to-table experience.

Also making its debut in the second quarter of next year will be the first outpost of brand extension Banyan Tree Escape, which aims to “reinvent the basics of food, sleep, and in-resort interaction” with carefully designed indoor-outdoor living spaces and plenty of opportunities to immerse in nature. This resort is already being built in Ubud, Bali, and the group may also debut a second and third Banyan Tree Escape in Indonesia, namely on a private island off Lombok and in the rain forests of North Sumatra.

Meanwhile, 2022 will see the launch of Banyan Tree Nipah, Lombok, where guests will bed down in 72 suites and villas with infinity pools. The property contains a hilltop lobby, three dining venues, and a beachfront events space, from which patrons can enjoy sunset views across the water toward Bali’s sacred volcano Mount Agung. The resort will also be home to a Banyan Tree Spa with wellness suites and hydrothermal facilities, billed as the first of their kind in Lombok.

Following on the success of Cassia Bintan, Banyan Tree Group is also in active discussions to open more Cassia properties and Dhawa hotels in “super-priority destinations” identified by the Indonesian government. These include the area around Central Java’s Borobudur temple, the up-and-coming port town of Labuan Bajo, which serves as the main gateway to Komodo National Park; the Mandalika development zone on Lombok’s southern coast; Lake Toba in North Sumatra; the beach resort of Likupang in North Sulawesi; and the twin islands of Bangka and Belitung.

Ho Kwon Ping, the Executive Chairman of Banyan Tree Holdings, said in a statement, “We are more than confident in the enormous potential of the Indonesian market and are directing our business development plans accordingly. A few years ago we made the strategic shift to a design-driven, multi-branded portfolio, differentiated by our brand DNA of wellbeing and sustainability; our pipeline in Indonesia is one example that shows this is paying off.”

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