Finnair Unveils New Business and Premium Economy Seats

The upgrades are part of a €200 million investment in the airline’s long-haul aircraft.

All photos courtesy of Finnair

Finnair’s business-class cabin is getting a revamp thanks to the debut of a spacious new Collins Aerospace AirLounge seat, which will be rolled out across Finnair’s entire long-haul fleet of A330s and A350s in the coming months. Inspired by lounge furniture, the seat has a fixed contoured shell with no recline, and sports clean lines and a dark color scheme following the airline’s Nordic design style.

David Kondo from the Finnair Customer Experience team, who led the design work for the new long-haul experience, said in a statement, “We wanted to rethink business class and create more of a residential environment, emulating the comfort you would expect at home. By doing away with complicated seat mechanisms and using 3D curved shells, we’re able to provide a larger flexible living space. This allows you to move more freely and take up different positions that traditional aircraft seats do not allow.”

A mattress and duvet turn the space into a comfortable bed, and passengers are welcome to use the pillows to relax in a variety of sitting positions. The high cocoon-like shell of the seat provides privacy, while the divider between central seats can be lowered when traveling with a companion.

Storage options within the seat include spaces for personal items, a laptop, and all pillows and blankets. Also on hand is a flexible table, internet connectivity, and a quartet of power options: USB A, USB C, PC power, and wireless mobile charging. Business-class travelers should also expect a wider 18-inch screen and a more user-friendly IFE interface, plus a customized lamp that doubles as a reading light. A “do not disturb” light is included as well.

The AirLounge business-class seat in sleeping position.

Customers in business class can look forward to using a 18-inch screen.

How a sleeping arrangement might look.

The redesigned business-class cabin aboard a Finnair Airbus A350.

New textiles and tableware will also be part of the upgrade. Finnish fashion house Marimekko has created pillows and a duvet for business class, with Maija Isola’s designs in soothing dark colors. Meanwhile, all meals are served on new chinaware designed exclusively for Finnair by top local designer Harri Koskinen and Finnish design house, Iittala. Business-class customers will enjoy updated food and beverage offerings, including a bistro-style meal of up to six courses and another lighter meal. Flyers will be able to refill their drinks or snacks at a newly designed refreshment area located at the main entrance of the aircraft.

Finnair’s brand-new premium economy product is also making its debut this spring. The airline says the seat option will provide approximately 50 percent more space than economy class, and those flying in premium economy will be housed in a dedicated cabin with a maximum of just 26 passengers per aircraft.

The new premium economy seat features memory foam cushions, a deep eight-inch recline, waterfall leg rest and six-way headrest. Dedicated stowage for laptops and small personal items has been incorporated into the design; the seat also comes with a large and sturdy single leaf meal tray, as well as individual reading lights. Customers can keep their devices charged with universal PC power and USB-A ports, and there’s also a redesigned inflight entertainment system with a 13-inch screen.

Premium economy customers will enjoy two meal services and a selection of drinks throughout the flight. A three-course meal — in addition to a light meal just before landing — will be served on Finnair’s new Iittala chinaware.

Ole Orvér, Finnair’s Chief Commercial Officer, said in a statement, “The trend for premium travel has significantly accelerated during the pandemic, so we are confident our new premium economy travel class will prove very popular with customers looking for an upgraded experience from economy.”

More information here.

Finnair’s brand-new premium economy product.

Seats in premium economy are arranged in a 2-4-2 configuration.

Share this Article