At some point, we’ve all been told, “Wear your sunscreen.” And it’s true that when it comes to skincare, prevention is often the best cure. But what we typically aren’t told is that in preventing our own skin damage, we often damage the environment around us, particularly when that environment is aquatic. In 2008, a study by Professor Robert Danovaro was published that concluded that most sunscreens on the market kill coral, mussels, and phytoplankton, and therefore so do the swimmers who wear them.
This study was the impetus for the creation of Aethic, a London-based skincare brand founded by Allard Marx that created Aethic Sôvée, a “marine positive sunscreen” made entirely out of eco-friendly ingredients (it boasts an eco-compatible patent for further proof). Most recently, Cocoa Island by COMO, a private-island luxury resort in the Maldives, has partnered with Aethic to promote the use of the product and help safeguard its surrounding waters, which contain some of the best dive sites in the world. And as good as it is for life underwater, Sôvée is equally great for the skin: it’s both broad-spectrum and photo-stable—meaning it takes a while for its protective potency to wear down, and you don’t have to run back to your beach bag every 30 minutes to re-apply—not to mention the fact that it’s full of natural ingredients and smells fantastic.
As Laurent Sola, general manager at Cocoa Island, says: “Sôvée is entirely consistent with many other efforts we make here on Cocoa Island to go blue and safeguard the aquatic environment. Guests seem to love using it and it’s selling well from our boutique.” Sounds like a skincare-regimen change worth diving into.