Small Luxury Hotels is Giving Away 1,000 Room Nights to Frontline Workers

Nominate a hero of your choice to receive a free stay at any SLH member property.

A view of The Shigira, an SLH member resort in Japan’s Okinawa prefecture. (Photo: SLH)

Essential workers have worked untiringly to safeguard their communities throughout the Covid-19 crisis, and the hotel industry has been eager to show its support. The latest initiative comes from Small Luxury Hotels of the World (SLH) in the form of #SLHFORHEROES, a global campaign offering 1,000 room nights to those on the frontline who have helped so many others during the coronavirus outbreak.

“We have an enormous sense of gratitude for those around the world who have worked tirelessly in the face of the pandemic,” SLH’s London-based CEO Jean-François Ferret said in a press statement. “From frontline health workers through to delivery drivers and the army of charity workers and volunteers supporting the elderly, homeless, and disadvantaged, these outstanding individuals put their lives on the line every day. This is our way of giving back and providing them with something special to anticipate.”

Based on nominations submitted to up until June 30, the global giveaway contest will award 500 recipients complimentary two-night stays at any of the 520 hotels in the SLH fold, which range from beach resorts and countryside retreats to urban and historic locations across more than 90 countries. The judging panel will consist of two SLH representatives and an independent external judge. Nominations will be evaluated on their own merits, but the company says it will also look at how each nominee has contributed to supporting others during the pandemic, how they have worked within their communities, and the number of people they have been able to help.

Ferret added, “We are proud of this campaign and of our independently owned hotels exemplifying the SLH philosophy of community and integrity.”

Recipients will be selected in July, and they will be able to redeem their stays from October 1, 2020, to September 30, 2021 on a double-occupancy basis. For those of you wishing to send a personal thank you to a frontline hero, special-value SLH gift cards are available here.

Phuket’s Keemala resort is one of 22 SLH member properties in Thailand. (Photo: SLH)

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