What do wasabi, green tea, roasted tea, and strawberry cheesecake all have in common? They’re exclusive flavors of KitKat bars sold only in Japan at the world’s only KitKat “Chocolatory” store in Tokyo. The shop opened its doors on January 17 to as much fanfare as you would expect for the country’s best-selling chocolate brand, with 500 bars of a rare Sublime Bitter flavor selling out in just 40 minutes. KitKat has developed in Japan unlike in other countries where only traditional flavors of chocolate and seasonal variations exist. Along with the aforementioned home-grown tastes, Japan claims the only Azuki Red Bean Toast, Special Chilli, and Purple Potato flavors in the world. Find the store in the basement of Seibu department store in Tokyo’s Ikebukuro district stocked with exclusive varieties in collaboration with Japanese chocolatier Takagi. While Japan’s purple and green varietals of the chocolate stick may be off-putting to some visitors, a trip to the store is in order for any KitKat fan looking to try some of the nation’s more obscure flavors, such as European Cheese.
For more information, visit KitKat.